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E-commerce accounting: How to set up your chart of accounts

One of the many things you'll need to set up when starting your e-commerce business is a chart of accounts. Doing it right from the beginning is essential to making sure your accounting processes run smoothly and your books are organised. You'll be able to get a better understanding of your financial position and make scaling your business easier.

Laura Tien February 19, 2021

How Shopify sellers can leverage psychology and technology together

Many aspects of successful selling on Shopify are closely linked to sales psychology and technology. There are a myriad of different principles and models from psychology that break down the factors that influence purchase decisions. By understanding what motivates people to buy, you can better adjust your strategy for acquiring and retaining customers.

Laura Tien January 18, 2021

Shopify accounting: 7 tips elite sellers need to know in 2023

Doing bookkeeping and accounting for Shopify can sound daunting or tedious. Fortunately, there are a range of easy steps you can implement now that will save you hundreds of hours and dozens of headaches in the long run. These methods are used by the top Shopify businesses to speed up their processes.

Laura Tien December 30, 2020